Effective Date: July 8, 2025
Last Updated: July 8, 2025
Website: https://www.aryalekh.com
Operated by: AryaDesk Digital Media
Udyam Registration No: UDYAM-UP-20-0002538
1. Introduction
AryaLekh.com is committed to safeguarding your privacy. This Privacy Policy explains how we collect, use, share, and protect your personal information when you visit or interact with our platform. Our practices comply with the General Data Protection Regulation (GDPR), the Information Technology Act, 2000 (India), and international privacy frameworks. This policy also supports eligibility for ad services such as Google AdSense.
By using AryaLekh.com, you consent to the practices described herein.
2. Information We Collect
We may collect the following categories of information:
- Personal Identifiers: Name, email address, IP address (when required for security, moderation, or analytics)
- Technical Data: Browser type, device type, operating system, screen resolution, and language preferences
- Usage Data: Page views, clicks, time spent on the site, referral URLs, and navigation behavior
- Communication Information: Details provided through contact forms, comment sections, or newsletter subscriptions
We do not collect sensitive personal data unless explicitly provided and consented to.
3. Why We Collect Your Data
We use the information collected to:
- Provide, maintain, and improve site functionality
- Respond to inquiries and feedback
- Analyze traffic patterns and optimize user experience
- Send newsletters or updates (only if you have opted in)
- Ensure platform eligibility for advertising services (e.g., Google AdSense)
- Comply with legal, contractual, or regulatory obligations
4. Legal Basis for Data Processing (Under GDPR)
We process your data based on one or more of the following lawful grounds:
- Your explicit consent
- Our legitimate business interests
- Compliance with legal obligations
- Performance of a contract (e.g., user-contributed content or newsletter)
5. Data Sharing and Disclosure
AryaLekh.com does not sell or rent your personal data. We may share limited data with:
- Web hosting providers and IT infrastructure partners
- Email marketing services (e.g., Mailchimp or Sendinblue)
- Analytics providers (e.g., Google Analytics)
- Ad networks (e.g., Google AdSense, if enabled)
- Legal or regulatory authorities upon valid request
All third-party partners are contractually bound to maintain appropriate confidentiality and data protection standards.
6. Cookies and Tracking Technologies
We use cookies, web beacons, and similar technologies to personalize content, analyze traffic, and enhance user experience. You can manage cookie preferences through your browser settings or opt-out via our Cookie Policy.
7. Data Security
We implement robust industry-standard safeguards to protect your data, including:
- SSL encryption of all website traffic
- Firewall and malware protection
- Restricted access controls for internal users
- Regular software updates and vulnerability checks
While no system is 100% secure, we take all reasonable measures to prevent unauthorized access or data loss.
8. Your Rights (Under GDPR and Indian Law)
You have the right to:
- Request access to the personal data we hold about you
- Request correction or deletion of your data
- Withdraw consent at any time
- Object to certain types of data processing
- Lodge a complaint with a relevant Data Protection Authority
To exercise your rights, contact us at hello@aryalekh.com.
9. Data Retention
We retain personal data only for as long as necessary to fulfill the purposes outlined in this policy, or as required by law. Once data is no longer needed, it is securely deleted or anonymized.
10. Children’s Privacy
AryaLekh.com is not intended for users under the age of 16. We do not knowingly collect personal data from children. If we become aware of such data being submitted, we will take immediate steps to delete it.
11. International Data Transfers
Your personal data may be processed in countries other than your own. In such cases, we ensure adequate protection using:
- Standard Contractual Clauses (SCCs) or
- Other legally recognized mechanisms
12. Third-Party Links
AryaLekh.com may link to external websites for reference or additional information. We are not responsible for the privacy practices or content of third-party websites. Users are encouraged to review the privacy policies of any external links they visit.
13. Google AdSense and Third-Party Advertising
Our platform may display advertisements served by Google AdSense and other authorized partners. These third-party vendors may use cookies to display personalized ads based on your past browsing behavior. You can opt out of personalized ads through Google Ad Settings.
14. Changes to This Privacy Policy
We may revise this Privacy Policy periodically to reflect changes in law, technology, or internal practices. Any updates will be posted on this page with the updated date indicated at the top. We encourage you to review this page regularly.
15. Contact Information
For any questions, requests, or concerns regarding this Privacy Policy or your personal data:
Email: hello@aryalekh.com
Postal Address:
AryaDesk Digital Media
NR TV Tower, Kasahai Road, Gulab Nagar
Karwi, Chitrakoot, Uttar Pradesh – 210205, India
16. Governing Law and Jurisdiction
All legal matters arising from or relating to this Privacy Policy shall be governed by the laws of the Republic of India. By using this website, you agree that any legal disputes shall be subject to the exclusive jurisdiction of courts located in India.
17. Final Statement
AryaLekh.com stands for ethical journalism and transparent digital practices. We are committed to respecting your privacy, honoring your rights, and maintaining the highest standards of data protection.
Jahan Har Baat Zaroori Hai – Where Every Thought Matters.